Shandong Fruit King Foodstuff Co., Ltd.

Fruit King began in the late 1990s on a farm in Laiyang, Shandong, founded by Mr. Zhou's father. Driven by his entrepreneurial vision, curiosity, and relentless energy, he transformed the business into a global food and agriculture company. The founder of Fruit King was a firm believer in turning obstacles into opportunities. This principle guided him as he collaborated with local farmers to cultivate apples and strawberries, and as he introduced the first commercially viable frozen and dried fruits and vegetables to the market in the 1990s. Fruit King's business today includes farming, fresh, frozen, and dried fruit processing, food branding, and various other agricultural ventures. Its main operations are in China, Thailand, and Cambodia, providing a wide range of products and services globally. Still a private company with its headquarters in Qingdao, Shandong, Fruit King has grown into a major international food and agriculture enterprise with over 200 employees worldwide. The company is at the forefront of innovation in plant nutrition and food processing, exploring new methods for growing fruits and vegetables, sustaining ecosystems, and collaborating with farmers to help feed the world's population. The core values of the company, which are a "Passion for People," a "Spirit of Innovation," and "Respect for Resources," are as important today as they were when Mr. Zhou's father started the company 75 years ago. The company's commitment to making things grow remains unwavering.