Are you looking for cranberry juice, pulp, and puree suppliers for bulk, private label, or organic sourcing? Nutrada connects buyers with certified partners to support procurement in the global juices, pulp, and puree market.
Cranberries are small, tart red berries mainly cultivated in North America and Northern Europe. Known for their sharp flavor and deep red color, they are rarely consumed fresh but are widely processed into juice, pulp, and puree. These formats are used in beverages, jams, sauces, bakery fillings, and nutraceuticals, providing industrial buyers with a consistent year-round supply.
Cranberries are typically harvested in autumn (September to November) in the Northern Hemisphere. The fruit is water-harvested from flooded bogs, and immediate processing into juice, concentrate, or frozen pulp ensures stable supply for export markets.
The United States and Canada dominate global cranberry production, with Massachusetts, Wisconsin, and Quebec being major producing regions. In Europe, Poland is the leading producer and exporter of cranberries and processed cranberry products.
Cranberry demand is driven by:
Bulk formats include aseptic drums, frozen blocks, and bag-in-box. Buyers evaluate Brix levels, acidity, and anthocyanin content when sourcing. Concentrates are favored for beverages, while frozen pulp is widely used in jams, sauces, and bakery recipes.
Private label products include bottled juices, functional shots, sauces, and jams. Buyers often request organic, halal, or kosher certifications, with packaging formats tailored to consumer-ready applications.
Organic cranberries, certified under EU and USDA standards, are increasingly in demand for functional beverages, baby food, and premium sauces. Limited supply volumes and higher cultivation costs result in strong competition for certified organic products.
Buyers can connect with verified partners through the Juices, Pulp & Puree suppliers category. Related sourcing options include blueberry juice and lingonberry juice, both often combined with cranberry in juice blends and functional foods. Visit our B2B Food Trading Platform today to get started.