Dragonfruit, also known as pitaya or pitahaya, is a vibrant and exotic fruit that belongs to the cactus family (Cactaceae). Characterized by its bright pink or yellow skin and speckled, white or red flesh, dragonfruit has become increasingly popular due to its unique appearance, refreshing taste, and nutritional value. It is often used in smoothies, fruit salads, and desserts, adding a tropical touch to various dishes.
Dragonfruit, also known as pitaya or pitahaya, is a vibrant and exotic fruit that belongs to the cactus family (Cactaceae). Characterized by its bright pink or yellow skin and speckled, white or red flesh, dragonfruit has become increasingly popular due to its unique appearance, refreshing taste, and nutritional value. It is often used in smoothies, fruit salads, and desserts, adding a tropical touch to various dishes.
There are several types of dragonfruit, each with distinct characteristics:
Dragonfruit is typically sold in these forms:
Global Production: Dragonfruit is native to Central America but is now widely grown in tropical and subtropical regions, including Vietnam, Thailand, and Malaysia. In 2020, global production was estimated at about 1.3 million metric tons. Dragonfruit thrives in tropical and subtropical climates and is cultivated in several countries around the world:
Dragonfruit has gained popularity worldwide, particularly in recent years due to the growing demand for exotic, visually striking fruits and superfoods. Historically, the fruit has been cultivated in Central America, but it was spread to Southeast Asia in the early 20th century, where it became a staple in many countries.
In terms of wholesale trends, the global market for dragonfruit is expanding rapidly, driven by increased demand from health-conscious consumers seeking nutrient-dense fruits. As more people become aware of the health benefits and unique taste of dragonfruit, the fruit is being incorporated into a range of products, from smoothie bowls to beverages and snacks.
Additionally, the growing interest in plant-based diets, along with the fruit's adaptability to tropical and subtropical climates, has made it an increasingly important crop for agricultural producers worldwide. Organic and sustainably farmed dragonfruit has become a growing segment in the wholesale market, as consumers demand more environmentally responsible food sourcing.
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