Cranberries

The cranberry (Vaccinium macrocarpon) is a small, red, tart fruit that is native to North America. Known for its vibrant color and sharp flavor, cranberries are typically consumed in processed forms such as juice, sauce, dried fruit, or used in baked goods. Although often associated with the holiday season, cranberries are cultivated year-round, with their availability extending beyond traditional seasonal uses.

Harvest Season of Cranberries

Cranberries are typically harvested in the fall, with peak harvest season occurring in September to November. During this time, the berries are picked using water harvesting methods, in which the bogs are flooded to make the berries float to the surface for easy collection.

• Northern Hemisphere: In the United States and Canada, the cranberry harvest occurs between late September and November, with the crop often reaching its peak in October.
• Southern Hemisphere: In countries like Chile and Argentina, cranberries are harvested from March to May, providing an off-season supply to the Northern Hemisphere.

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Producing Countries

Global Production: The United States (primarily Wisconsin and Massachusetts) and Canada are the leading producers of cranberries, with global production in 2020 reaching around 740,000 metric tons. Cranberries are primarily grown in North America, but their production is expanding in other regions. The top cranberry producers include:

• United States: The U.S. is by far the largest producer of cranberries globally, with Wisconsin, Massachusetts, and New Jersey being the major growing states. Wisconsin alone produces more than half of the total U.S. crop.
• Canada: Canada is the second-largest producer of cranberries, with large growing regions in Quebec and the Maritimes.
• Chile: Chile has become an important player in the global cranberry market, especially in the Southern Hemisphere, where the harvest season is different from North American production.
• Europe: While not a major producer, some European countries are beginning to cultivate cranberries, particularly for niche markets in Europe and the U.K.

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Trends & History of Cranberry Wholesale

Cranberries have been a part of American history since the Native Americans used them for food, medicine, and dye. By the 19th century, cranberries became an important crop in the U.S. with commercial farming taking off in the 1850s. The berry’s popularity grew as it was recognized for its ability to be stored and transported easily, leading to its incorporation in various products such as juice and canned sauces.

In recent years, the global demand for cranberries has risen, with a strong emphasis on health-conscious products. Cranberries are particularly popular for their antioxidants, and their inclusion in snack foods, supplements, and juices has increased. Additionally, with the growth of organic farming, many consumers are seeking organically grown cranberries.

Cranberry production is also increasingly focused on sustainable farming practices. As demand for processed cranberry products continues to rise, new innovations in food processing and packaging have made cranberries more accessible to international markets. The berry's popularity has surged not only in the U.S. but globally, especially in Europe and parts of Asia.

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Cranberry Wholesale

Looking for reliable cranberry suppliers for your business? Nutrada provides an easy way to connect with trusted wholesalers from leading cranberry-producing regions like the United States, Canada, and Chile. Whether you're looking for fresh cranberries for retail, dried cranberries for snacks, or cranberry juice for beverage production, Nutrada can streamline your sourcing process. Sign up today to connect with reputable cranberry suppliers and simplify your procurement needs.

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